Predictability at the dock door
One protocol across every DC.
Retail and grocery networks live and die on what moves through the dock doors. YardFlow turns the yards from a queue into a system, so peak does not break the network.
Drop & hook turn, halved
48 → 24 min
Primo Brands, live
On one protocol
24 sites
Live across the US
Modeled annual gain
$1M+/site
Off Primo's proven economics
Real networks, already mapped
We have audited retail & grocery yards from orbit.
Every template on this page runs against a real audited footprint. Public satellite imagery, modeled geofences, a 22-field classification per site. Open any network to walk the map.
The problem
The dock is the cap
In retail, volume is won at the dock and lost in the yards.
- Trailers pile up, doors sit idle while drivers hunt for spots, and detention compounds across hundreds of loads a day
- Unify the yards and the same dock doors move more freight on the same footprint.
Root causes
Where the capacity leaks
The friction points between a truck at your gate and product out the door.
Leak 01
Idle Dock Doors
Doors sit empty while the right trailer is lost somewhere in the yard.
Leak 02
Detention at Scale
High-volume RDCs multiply every minute of detention across the fleet.
Leak 03
Perishable Dwell
Cold and fresh freight ages in the yard with no exception clock running.
Leak 04
Peak Collapse
Holiday surge overwhelms a yard run on radios and paper.
The protocol
What to Standardize First
Every dock door is a meter. Feed it on a system, not a scramble.
Execution Standards
- Appointment and door assignment at check-in.
- Spot-to-door move orchestration so doors never wait.
- Dwell and detention clocks on every load.
Data Standards
- Digital BOL capture at ingress and egress.
- Exception alerts for perishable dwell aging.
- One network view of turn time across every DC.
Standards compound across the network / the second site is faster than the first
The system
The YardFlow Solution
Under all five: machine vision reads the truck at the gate (flowGATE), a live twin maps the yard (flowTWIN), and an agent dispatches the next move (flowAI).
Role 01flowDRIVER
The driver checks in from the cab.
No app to download, no guard shack, no clipboard. The driver pulls up, checks in from their phone, and gets routed straight to the door.
Trucks get in without waiting in line.
- Phone or kiosk check-in, nothing to download
- The gate reads the truck and chassis on arrival
- Routed to the assigned door in one message
- SCANPlate ABC-1182
- VERIFIEDChassis 53291
- ROUTEDDoor D7
no app · no guard · 0:42 at gate
Role 02flowTWIN
The spotter moves the trailer. The yard maps itself.
A cab camera builds a live map of the whole yard from the moves the spotter already makes. No beacons, no new hardware, no manual counts.
The yard always knows where every trailer is.
- A live yard map built passively from real moves
- Every trailer located without a walk of the lot
- No beacons and no new hardware to install
Role 03flowYMS
Every dock's live state on one screen.
The coordinator assigns the right door and watches every dock at once. The door is staged before the truck parks.
The dock is ready before the truck parks.
- Every door's live state on one screen
- The right door assigned the moment a truck checks in
- Exceptions surface first, before they breach
D1
loading
D2
staged
D3
open
D4
loading
D5
breach
D6
staged
1 breach risk surfaced first
Role 04flowBOL
The paperwork signs itself.
The BOL is captured and signed in the same flow, timestamped, with a chain of custody that holds up. Paperless from the gate to the dock.
Signed, timestamped, and it holds up.
- BOL captured and signed inside the driver flow
- A timestamped chain of custody, fully paperless
- Every move tied to who, what, and when
- Gate in08:14:22
- Door D708:31:05
- BOL stamped09:02:47
paperless · timestamped · holds up
Proof
Proof, Not Promises
Primo Brands runs 24 facilities live on YardFlow, the proven economics behind the model.
We are not asking for a pilot. We are asking for a conversation.
A 30-minute call, direct with Casey. We map your retail & grocery yards to the archetypes behind these numbers, then the path is audit, one pilot site, network rollout. If it fits, we talk pilot. If not, you keep the model.
None of these times work? Email me at casey@freightroll.com or call or text me at 410-236-7434, and we’ll find one.
Casey Larkin, YardFlow. Jake, our founder, joins when it helps.