News & Insights Newsletters
Two newsletters. One subject: the yards.
Jake writes for the people who own yards. Casey writes for the people who buy and move the freight through them. Both publish weekly. Every edition is here in full, and each new one can land in your inbox.
2 newsletters 14 editions since July 2026 free
Newsletter Weekly 10 editions
Yards First
By Jake Koppinger Co-Founder and CEO, YardFlow by FreightRoll
One beat from the research, one measured number, and what it means for the people who own yards.
For the people who own yards: operations, supply chain and the executives who sign for them.
Edition An agent can decide where the trailer goes. It has to know where the trailer is first.Ground truth before autonomy. Every answer that came from a person is a place an agent would be guessing.
Edition The pilot worked. Why didn't it travel?Yard automation that scales was decided before the first install. Site one against site twelve.
Edition The five stars you have never seen. They arrive in your rate.Drivers score your facilities from their phones. The wait sets the number, and the rate bills it.
Edition Most gate cameras are witnesses. A witness is not a check.Not all gate cameras are created equal. The two lists to put side by side on a Tuesday.
Edition Pucks belong on the ice rink.What a puck-based trailer count is really measuring, and who ends up doing the work.
Edition He never asked for the software. Then he lost his paperwork.One driver, one lost bill of lading, and what adoption looks like from inside the cab.
Edition We cut the turn in half. That was the smallest thing that happened.The minutes are the mechanism, not the money. Where the value in a business case for the yards actually sits.
Edition The easiest thing to pilot is the hardest thing to industrialize.Four ways into the yards, ranked by how easy they are to pilot and again by how easy they are to roll out. The lists run in reverse.
Edition 48-minute turns became 24. The order matters.Standardize first, automate second. The measured turn at one site, and why the sequence is the result.
Newsletter Weekly, Monday mornings 4 editions
Monday Morning Yards Quarterback
By Casey Larkin YardFlow by FreightRoll
What yard decisions cost the freight network, and what to do about them.
For the people who buy and move freight: transportation, procurement and the carriers they depend on.
Edition The Goldfish at the GateInland26 week, read for the yards: the 2026 market turn came from a contraction in truck capacity, and the gate is where carriers decide what they remember.
Edition Fifteen yard problems. One systems problem.The fifteen complaints every yard files, read as one systems problem instead of fifteen separate fixes.
Pick a time and you are on the calendar.
Thirty minutes, direct with Casey Larkin. Pick an open time below and you are booked.
None of these times work? Email me at casey@yardflow.ai or call or text me at 410-236-7434, and we’ll find one.
Casey Larkin, YardFlow. Jake Koppinger, our founder, joins when it helps.
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